Executive Leadership Team

Muhoozi Serugo Elias is the visionary Founder and CEO of OQATA Wellness Solutions, one of Africa’s fastest-rising wellness and direct-selling companies. With over 15 years of experience in the direct selling industry, he has built a reputation as a strategic thinker, a transformative leader, and a driving force behind distributor-centric growth across the continent.

As a seasoned entrepreneur, Elias combines deep industry expertise with a passion for developing people. His books—The Master Key to Network Marketing Success and The Perfect Pitch — along with his digital trainings, many of which you can find on his YouTube Channel, have shaped thousands of distributors across Africa, strengthening professional standards and empowering economic advancement.

Under his leadership, OQATA has expanded into multiple African markets, built strong global manufacturing partnerships, and introduced high-quality wellness products designed to elevate healthy living and economic opportunity. His commitment to ethical business, operational excellence, and sustainable growth continues to define the company’s culture.

Beyond business, Elias is a dedicated Rotarian and community builder, known for championing philanthropy and youth empowerment initiatives. He believes in business as a force for good—uplifting families, creating pathways for financial independence, and unlocking the potential within every individual.

With a bold vision for the future, Muhoozi Serugo Elias is leading OQATA Wellness Solutions toward becoming a premier Pan-African wellness and distribution powerhouse.